Seth Gutiérrez
I am a brand and graphic designer who has spent the past 14 years working for tech companies of all sizes in the SF Bay Area.
The projects featured here offer a glimpse at my work but are by no means comprehensive case studies. Please reach out if you would like to learn how I can help your brand make an impact.
Throughout my career, I have been a utility player, exercising a variety of design capabilities for in-house design teams.
For the better part of the past decade, I have led brand design for early - mid-stage startups, upleveling their visual expression to put their brands on the map.
Recently, I have incorporated AI image generation into my workflow to expand my stylistic repertoire and increase efficiency.
14+
100s
2
2
Capabilites:
Brand design
Graphic design
Illustration
Motion design (enough to be dangerous)
UI visual design
Design direction
Art direction
AI image generation
Where I've worked:
Grammarly
Coda
Flexport
Box
Facebook
Karma Science
Tool of North America
Extracurricular:
Dad
Bassist
Jiujiteiro
BMX trails rider/builder
Cook
Former Rugby player
Personal work/interests
Although the vast majority of my career has been spent designing for SaaS companies, I have always had freelance, self-initiated, and projects for friends/family that have allowed me to explore other industries and styles.
